Where we share our insights about all things web design, development, and marketing.

April03

How to Better Manage Your Social Media

Social media management can be quite time-consuming—and who has time to spare?  For those who want to put forth the effort to effectively utilize business social media outlets, but who do not have time to do so regularly—help is on the way.  Two major options, both offering very similar solutions, are gremln and Hoot Suite.  These two media management tools allow you to pre-schedule posts for the three major social platforms; Facebook, Twitter, and LinkedIn.  Additionally, each option offers other tools and options to assist in other ways, too. 

The basis of gremln and Hoot Suite are the same—each provides the ability to schedule through their dashboard your posts for the three major platforms listed above.  Both offer additional tools and features to help you set goals, track metrics, and maximize your social media efforts.  The key element of being able to schedule posts ahead of time is the most attractive feature of each, though---allowing you to take a small chunk of time once a week and convert it into multiple posts and interactions across a variety of outlets.

To determine which of these two would be the greatest benefit to your business, check each one out.  They both offer free 30-day trials, and Hoot Suite offers a free version beyond just the 30-day trial,of their services and each have websites with very good and easy to understand information on the details of all of their services and products, and how they can be implemented for improved success within your business.


Social media management can be tackled----with a little luck…and some pre-scheduling!