Where we share our insights about all things web design, development, and marketing.

April13

March for Babies - April 28th

Every day, thousands of babies are born too soon, too small and often very sick. Our team is walking in March for Babies because we want to do something about this. I know you care, too.

The mission of March of Dimes is to improve the health of babies by preventing birth defects, premature birth and infant mortality.

TWG Design Studio is joining the March of Dimes March for Babies in Hardin County on April 28th. One of our employees had a child who was born prematurely three years ago and is now a healthy child thanks to help from the March of Dimes. We are helping raise money and awareness for this great cause, and we want you to help too! Support our TWG team by donating to help us reach our goal, or join the walk with us!  For more information about our team, the March for Babies event, or to donate or join our team, visit our March of Dimes Team Page.

Thank you for helping us give all babies a healthy start!


March08

Want to run a Facebook contest?

You have to play by the rules.

Promotions and giveaways are great ways to interact with your fans and gain more visibility for your business on Facebook and other social networks. But if you are going to do a contest, it is important to play by the rules.  Developing a social media promotion takes some research and planning before you can share publicly that you are giving something away.

 

Before you launch a Facebook promotion, check out Facebook’s rules and guidelines https://www.facebook.com/page_guidelines.php. There are certain things you are and are not allowed to do on Facebook. For example, you are not allowed to collect entries through Facebook comments or photo uploads, but you can use an official Facebook app to announce and run your contest. As the admin of a page, it is your responsibility to read and understand these rules before starting a contest or giveaway on your page. Facebook has the right to reject or remove any page that does not follow their guidelines.


5 Tips to Create a Successful Contest:

1.    Define your goal
2.    Come up with a creative and interesting idea
3.    Utilize other social networks
4.    Keep the length of the contest in mind (typically 2-4 weeks)
5.    Measure the results


By taking the time to prepare your contest and make sure that you have followed the guidelines set by Facebook, your contest or giveaway may be a successful promotion for your business or company. You could gain valuable interaction and feedback from your current customers and even gain some new customers and fans.


For more on this topic, see this article posted by Mashable http://mashable.com/2012/03/05/facebook-promotion-guide/

Graphic Designer Rachel Green of TWG Design Studio
"Rachel has a love for all things creative. She is passionate about what she does and loves to create new things."

December21

What are you doing with your business Facebook page?

Does your business have a Facebook page? Are you using it to its maximum potential? Facebook pages have been around for a while, but it can be a great advantage to your business if used correctly. Facebook pages can be used to connect with your existing customers and reach out to new ones.

It is important to start with a set of goals for your Facebook page that will benefit your business. These may include:

  • To be found by people who are searching for your products or services
  • Connect and engage with current and potential customers
  • Create a community around your business
  • Promote other content you create, including blog articles
  • Generate leads for your business

Once you define the goals you want to achieve with your Facebook page, it is time to start posting. Some things to keep in mind when posting are:

  • Start with exposure
  • Generate awareness
  • Motivate your followers to interact with your business
  • Be entertaining and interactive in your posts
  • Use images, videos, contests, and interesting information for your customers
  • Write simply and plainly; keep it conversational
  • Keep consistent activity to engage your fans
  • Use Facebook to grow your email list, and vice versa
  • Introduce new products or services
  • Connect and ‘like’ other business pages

With your Facebook page now booming, you can’t forget about promoting your page and connecting it to your website and other marketing materials. Make sure that you link customers to your Facebook page from your website and post info on your page that will send them back to your website.

If you don’t have a Facebook page set up for your business, you might want to consider getting one. It is a great tool to use in our socially connected world.


November10

2 Ways TWG Cares About You!

Did you know, not only do we pour our energy and full dedication into each project that we initiate and complete here at TWG....but we also like to go that extra little mile for ALL of our clients?  We feel like it's not enough to fulfill our end of each deal we sign--we want to do all we can to make sure each of our clients gets the superstar treatment.  That is why we wanted to take a moment and make sure that all of our superstars know about our commitment in growing with them through our 2 points of caring--that come standard with any TWG product or service purchased.

TWG cares about YOU---and that is why we offer free training and support with our products and services that you purchase.  Need your emails set-up?  Call us, we will come out to see you and help you, or offer support and step-by-step instruction over the phone,if you prefer.  FREE.  Just purchased a News & Events manager?  We will gladly come to your location and walk you through how to use this function.  FREE.  We are ALWAYS here and HAPPY to help you figure out how to use any product you have purchased from us.  We do not charge you for your initial on-site training of any enhancement on your website.  We do not schedule "follow-up" visits with clients after launching a website, only to turn around and deliver an hourly invoice for the time spent "training" and "supporting" them.  You pay us for the products and services, it's our obligation to you on that sale to show or instruct you on how to use all that you have purchased!  We believe this, and we are committed to continuing on in our philosophy that we have always held:  TWG Cares About YOU!  We offer free training and support on our products and services sold. 

We will train you for free.  We will support you when you need assistance with the products or services you have purchased from us.  We are your partner in growing your business through enhancing your online presence.  We are working harder for your business:  every customer, every day.


October27

From Our Desk to Yours...Mobile Sites

Please join us in celebrating the launch of our TWG mobile website!  Now, you can check us out on-the-go!  Not only do we have a mobile website, but many of our clients do, as well.  Mobile websites are an excellent method to be available to your consumers, even when their computer is not.


Many people don’t realize the difference in download time and view-ability between a standard website and a mobile website for smart phones—trust that the difference is vast!  So much so, in fact, that if your competitor has a mobile website, and you do not—a potential consumer may choose them over you—simply because the mobile site comes up quicker, and is easier to view than your standard website that is much too large for the viewing window of a mobile device.


Enhancing your online presence means taking a good hard look at where you stand with your on-the-go presence, too.  Check out our mobile site, and use it to determine what a huge benefit one could be for your business:  www.thewebguys.comCall us today, to inquire on setting up your very own mobile site, and QR code for your mobile site, to get the most out of your brand.