Where we share our insights about all things web design, development, and marketing.

December21

What are you doing with your business Facebook page?

Does your business have a Facebook page? Are you using it to its maximum potential? Facebook pages have been around for a while, but it can be a great advantage to your business if used correctly. Facebook pages can be used to connect with your existing customers and reach out to new ones.

It is important to start with a set of goals for your Facebook page that will benefit your business. These may include:

  • To be found by people who are searching for your products or services
  • Connect and engage with current and potential customers
  • Create a community around your business
  • Promote other content you create, including blog articles
  • Generate leads for your business

Once you define the goals you want to achieve with your Facebook page, it is time to start posting. Some things to keep in mind when posting are:

  • Start with exposure
  • Generate awareness
  • Motivate your followers to interact with your business
  • Be entertaining and interactive in your posts
  • Use images, videos, contests, and interesting information for your customers
  • Write simply and plainly; keep it conversational
  • Keep consistent activity to engage your fans
  • Use Facebook to grow your email list, and vice versa
  • Introduce new products or services
  • Connect and ‘like’ other business pages

With your Facebook page now booming, you can’t forget about promoting your page and connecting it to your website and other marketing materials. Make sure that you link customers to your Facebook page from your website and post info on your page that will send them back to your website.

If you don’t have a Facebook page set up for your business, you might want to consider getting one. It is a great tool to use in our socially connected world.


September29

SOCIAL STANCE: Face your competition—meet eye-to-eye on Facebook

Facebook is free online advertising that connects your business to an endless number of customers and potential customers, while also putting you in the mix to be among other businesses, including your competition.

According to a recent Google study, 75% of American adults use the internet daily; and among those, 93% use Facebook regularly.  By having your very own business Facebook page—you are providing your company the opportunity to connect to each and every one of these Facebook users.  And the more activity you have on your Facebook page, the higher your Google ranking may be. 

The Web Guys have tools available that can allow you to update your blog on your site—and then auto feed via RSS this updated information to both your Facebook and Twitter accounts.  Call us today to find out how we can help you get involved in the fast-growing social networking outlets.


August06

Do you want to eat mor chikin?

Chick-fil-A at Elizabethtown is now available, even on Sundays, through new social outlets!  Check out the new Facebook and Twitter pages for this location.  Also, look into receiving their new text alerts so you will never miss out on any of the deals, coupons, and customer rewards.  Sign up for free email notifications and be among the first to know of upcoming events and specials!


August04

Are you excited about the PAC 2011-2012 Season?

Well, it is finally that time again- a new season for the PAC, Hardin County Performing Arts Center. Make sure you check-it out @ www.thepac.net or find them on facebook for more information and to purcahse tickets online! See more on the TWG Design Studio press release!

 


July09

Are you using Google+ yet?

Google+ the next big thing in social networking, have you joined yet? Well we just did today after waiting on a list and trying to keep up with all of the news and changes and testing they have been going through. It appears at first glance to have some nice features tied to it, specifically the circles. These circles are more or less your circle of friends, or can be circleS of friends, because you can create and name them however you like. This feature is supposed to give you the ability to share only certain pictures with certain specified circles the same goes for your new posts, videos etc. I have to say supposed to because we have not tested it out too much yet, and until tested we are not really that comfortable telling you all what it will and will not do. Right now we are trying to grow our circles and learn more about the sparks and hangouts.

Is it important for you to get involved with Google+, well sure, why not take the time? Everyone is excited and wanting to learn more about social networking, wondering what is the NEXT big thing? Well this may be it, it may be a good competitor for Facebook, or it may just be another option, so why not join?

If you do look me up and we can test it out together! (kywebgal{@}gmail.com)